The German Presidency has recently published an Option Paper for further discussions on the proposed ePrivacy Regulation. While we welcome some of the proposed options, Bitkom still has concerns about the e-Privacy proposal (see here for our previous Position Papers). The EU Commission's goal of 'better regulation' is still not reflected in the option paper currently on the table and drafted by the German presidency. The ePrivacy Regulation could, if the right balance is not found, make the development of a European digital data economy more difficult and thus run counter to the strategy for the digital internal market, the data strategy and the strategy for AI and digital sovereignty. In the negotiations on the e-Privacy Regulation, the German Federal Government should therefore advocate a lean regulation based on the GDPR in the interests of further harmonisation. Our Position Paper on the Option Paper can be downloaded below.