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Dr. Florian Bayer
Bereichsleiter Digital Marketing & Vertrieb
Bitkom e.V.
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Studie: "Wertbeitrag des digitalen Marketings"
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Bitkom Akademie
Weiterbildung von Fach- und Führungskräften zu IT-Themen und digitalen Trends
Position Paper
Beyond the Cookie: Examining the intersection of data privacy and digital marketing
Position Paper
Beyond the Cookie: Examining the intersection of data privacy and digital marketing
Committees on Digital Marketing
Our members have the opportunity to actively shape the work of Bitkom in the areas of politics, business and society. Our committees are also a platform for networking with competitors, partners and customers.
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Studie
Digitales Marketing in Deutschland 2025
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Podcast
Startups und Hyperpersonalisierung im Marketing
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